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Gem Fitzrovia Hotel

★★★★ 20-28 Bolsover Street, London, GB

8.3 guest rating· 4602 reviews

About this hotel

Central Location in London's West End

Located in the heart of London's West End, Gem Fitzrovia Hotel is a 4-star Georgian building offering a convenient stay. Just a short walk from Oxford Street and Oxford Circus, and within easy reach of Regent’s Park, this hotel is the perfect base for exploring the city.

Modern Amenities and Comfortable Rooms

Each room at Gem Fitzrovia Hotel is spacious and airy, equipped with a digital LCD TV and free WiFi. Guests can also enjoy amenities such as tea and coffee-making facilities, as well as 24-hour room service for added convenience.

Dining Excellence at XX-XXVIII Restaurant and Omega Lounge Bar

Indulge in a superb dining experience at the elegant XX-XXVIII Restaurant or unwind with afternoon tea and cocktails at the Omega Lounge Bar. The hotel offers a delightful culinary journey for guests to savor.

Book your stay at Gem Fitzrovia Hotel for a memorable experience in London's vibrant West End.

Rooms & rates

Superior Double Room

Sleeps 2 · 15 m² · Queen bed

  • Desk
  • Air conditioning
  • Private bathroom
  • Safety deposit box
  • TV

Superior Twin Room

Sleeps 2 · 15 m² · 2× Twin bed

  • Desk
  • Air conditioning
  • Private bathroom
  • Safety deposit box
  • TV

Executive Twin Room

Sleeps 2 · 18 m² · 2× Twin bed

  • Desk
  • Air conditioning
  • Private bathroom
  • Safety deposit box
  • TV

Executive Double Room

Sleeps 3 · 18 m² · Double bed

  • Desk
  • Laptop-friendly workspace
  • Air conditioning
  • Private bathroom
  • Coffee/tea maker

Comfort Triple Room

Sleeps 3 · 18 m² · 2× Twin bed, Sofa bed

  • Desk
  • Air conditioning
  • Private bathroom
  • Safety deposit box
  • TV

Superior Single Room

Sleeps 1 · 15 m² · Twin bed

  • Desk
  • Laptop-friendly workspace
  • Air conditioning
  • Private bathroom
  • Coffee/tea maker

Executive Room

Sleeps 2 · 18 m² · Queen bed

  • Desk
  • Air conditioning
  • Private bathroom
  • Safety deposit box
  • TV

Triple Room

Sleeps 3 · 20 m² · 2× Twin bed, Sofa bed

  • Desk
  • Laptop-friendly workspace
  • Air conditioning
  • Private bathroom
  • Coffee/tea maker

Standard Single Room

Sleeps 1 · 15 m² · Twin bed

  • Desk
  • Air conditioning
  • Private bathroom
  • Safety deposit box
  • TV

Amenities

  • Free WiFi
  • Breakfast in the room
  • Breakfast takeaway containers
  • Restaurant
  • Bar
  • Screens / Barriers between staff and guests for safety
  • Snack bar
  • Air conditioning
  • 24-hour front desk
  • Tour desk
  • Business center
  • Room service
  • 24-hour security
  • Non-smoking rooms
Show all 57 amenities
  • Family rooms
  • Access to health care professionals
  • Babysitting/child services
  • Cashless payment available
  • CCTV in common areas
  • CCTV outside property
  • Cleaning standards that are effective against Coronavirus
  • Coffee Shop on site
  • Concierge service
  • Daily housekeeping
  • Delivered food - securely covered
  • Dry cleaning
  • Express check-in/check-out
  • Fax/photocopying
  • Fire extinguishers
  • First aid kit available
  • Food delivered to guest room
  • Fruits
  • Guest room sealed after cleaning
  • Guest rooms disinfected between stays
  • Guests can opt-out any cleaning services during stay
  • Hand sanitizer in guest room and key areas
  • Heating
  • Invoice provided
  • Ironing service
  • Key card access
  • Laundry
  • Laundry washed per local authority guidelines
  • Lift / Elevator
  • Lockers
  • Luggage storage
  • Meeting/banquet facilities
  • Physical distancing in dining areas
  • Physical distancing rules followed
  • Private check-in/check-out
  • Sanitized tableware & silverware
  • Security alarm
  • Shared lounge/TV area
  • Shared stationery like menus, pens are removed
  • Smoke alarms
  • Special diet menus - on request
  • Staff adhere to local safety protocols
  • Wine/champagne

Location

What guests say8.34602 reviews

+ Clean and comfortable rooms+ Helpful staff+ Great location− Small room size− Limited amenities− Breakfast options could be better
Cleanliness8.7
Service8.8
Location9.0
Room Quality8.1
Amenities7.7
Value for Money7.9

Un hotel amb encant però amb un preu una mica alt.

7.0

Habitació molt neta. Bany com nou.

− El preu per esmorzar ens sembla excesiu. Ens va donar una habitació al sotan (planta -1), esperavem una amb una vista millor.

Arecio · ES · 2026-10-24

A very pleasant stay in a great location. I would definitely recommend this hotel.

9.0

The room was clean and comfortable, the location was excellent, and everything was great.

− Nothing in particular. Everything was good.

NAIL MURAT · GR · 2026-10-23

זו פעם שלישית שלי בשנתיים האחרונות,העובדה שחזרתי למקום פעם שלישית מסבירה את שביעות רצוני

9.0

לא הזמנו ארוחת בוקר,אבל הצוות מאד שירותי וענה על כל צרכינו

NAVA · IL · 2026-10-21

todo muy bien

10.0

Desayuno, amabilidad, en general, me gustó todo.

− Lo que no me gustó es que el edredon de la cama era complicado. No hacía frio, y solo quería usar la sabana de arriba, pero no tenía. Era solo el edredon. Eso lo cambiaria. El equipo de aire acondicionado, superior, muy bueno en cuanto a su frio, pero le faltó limpiar los filtros de aires, se veían sucios desde abajo, y no conviene por alergia.

Claudio Roberto · ES · 2026-10-19

Bad smell. No solution.

4.0

Location

− Cleanliness Smell in the room was not able to be fixed No new room could be given Had to suggest toiletspray myself to mask. Cheap experience for relatively high price

Pinob90 · BE · 2026-10-17

Would recommend . Good value and great location

9.0

Very friendly & helpful staff, nice little bar/lounge, great location

Jill · CA · 2026-10-16

Good to know

Please note that the card holder and payment card need to be present on check-in for identification or check-in may be declined and an alternative payment card will be requested to cover total accommodations cost.

Guests are required to show a photo identification and credit card upon check-in.

When booking a rate with breakfast included, please note this will be an English Breakfast

Please note different terms and conditions will apply to group bookings for more than 5 rooms. The property will contact the guest following their reservation.

Special requests are subject to availability and additional charges may apply.